Thrive

The Customer

Name
Thrive Communities
Headquartered
Seattle, WA

# of Units

15,000+

# of Properties

100+

Client Lead

Vice President, Marketing
& Technology

Thrive Communities

Thrive Communities, headquartered in Seattle, WA is a rapidly growing
Property Management Company that offers an innovative approach to
how to maximize and extract value at properties, with a core focus around
marketing and leasing.

The Challenge

As disruptors that have quickly built a national platform that continues
to swiftly expand, Thrive has been eager to harness all of their data to
help inform decisions for their clients that result in lower costs, better
performance, and increased team efficiency. Thrive has been one of
Remarkably’s earliest adopters and partners, and came onto the platform
looking to have a way to seamlessly aggregate and visualize all their data
to help inform owner conversations and reporting, and to tap into leading
versus lagging indicators. Finally, Thrive was looking for a solution that
would further bolster their current marketing and technology offering,
which is a differentiator in helping them win management assignments,
but didn’t want to have to rely on time-consuming, expensive internally
built solutions that require constant manual updates.

“Remarkably lets us show data to clients in a way that’s
compelling and tells a story without us having to build
it from scratch. No other solution, either externally
or internally built, has solved this need. This is really
valuable for us because rather than having to spend the
time aggregating the data, we can rapidly analyze it and
make recommendations on how to adjust to improve
asset and portfolio performance.”

Paul Edgeman, Vice President
Marketing & Technology

The Solution

Remarkably’s marketing intelligence platform further enhanced Thrive’s
award-winning marketing team, allowing them to quickly focus on highest
and best use initiatives for their owners. Via aggregating Thrive’s Yardi,
RentCafe, and Google Analytics data into a single dashboard, Thrive
immediately had live-time access to all their properties’ performance. The
monitoring and alerting functionality enabled fast awareness about any
properties that were underperforming top of funnel, before it becomes an
issue that impacts occupancy. With intuitive design and user-friendly UI/
UX, Thrivers were quickly able to start leveraging the platform; no timely
or costly customization or training required.

The Results

Today, thanks to the Remarkably x Thrive partnership, Thrive, as well as
their ownership groups, have easy access to all property and portfolio
marketing performance and status and don’t have to “weed through”
multiple different systems, spreadsheets, or reports to find what they’re
looking for. Remarkably offers simple, tangible and powerfully visualized
data that is easy to meet and speak with owners about, enabling faster
decision making, optimization, and improved property performance, as
well as clarity and insight into how existing investments and changes
are paying off, week over week. Via access to proactive versus reactive
decision making, Thrive is able to be beating the market,
swiftly adjusting
any necessary steps in the entire marketing and leasing process, from
initial website visitor through to signed lease and move-in.

Top 3 Pain Points

1. Manual Data Aggregation
2. Manual Reporting
3. Manual Channel/Source Analysis

Top 3 Jobs to Be Done

1. Reporting to Stakeholders
2. Managing and Optimizing Channels/Sources
3. Monitoring KPI Risks

Contact us for pricing information or a demo at hello@remarkably.io